Advertising campaigns are the groups of advertising messages which are similar in nature. They share same messages and themes placed in different types of medias at some fixed times. The time frames of advertising campaigns are fixed and specifically defined. The objective of an advertising campaign is to inform people about your product; convince them to buy the product; make your product available to the customers.

Some of the recent famous ad campaigns Ariel India - #ShareTheLoad;PaytmKaro; Swach Bharat Abhiyan #DontLetHerGo; Dove's Campaign for Real Beauty

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